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Exploring marketing research
by Zikmund, William G.
Edition: 6th. ed. Publisher: USA The Dryden Press, c1997Availability: Copies available for loan: [HF415.2.Z54 1997 ] (5).
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Basic marketing research
by Churchill, Gilbert A., Jr.
Edition: 3rd. ed. Publisher: Forth Worth, Texas Dryden Press, 1996Availability: Copies available for loan: [HF5415.2.C49 1996 ] (8).
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Consumer behavior
by Engel, James F;
Blackwell, Roger D;
Miniard, Paul W.
Edition: 8th ed.Publisher: Fort Worth : Dryden Press, c1995Availability: Copies available for loan: [HF5415.32 .E57 1995] (5).
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